- Collect a semantic core to understand search results and analyze competition for these keywords. See the Keyword Research section of this guide for helpful resources.
- Create content (or edit existing content) and optimize it.
- Try to attract as many links to your site as possible from other resources that suit your topic, geography and quality level. Refer to the "Off-page optimization and link building" section of this guide to find useful services for this purpose.
- Make sure there are no serious technical errors on your site. To do this, you can return to the “Technical Optimization” section of this article.
- Constantly monitor the effectiveness of your SEO efforts by tracking your rankings, visibility, organic traffic, conversions and ROMI.
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