Results of SEO-promotion in the first month
SEO in a month - it is a fantasy, belief in which threatens not only lost money, but also getting the site under filters and bans.
Search engine promotion will not become an immediate panacea for a sagging resource in the search. It will bear fruit if you work at least 3 months.
But this does not mean that in the first month there will be no results and changes for the better.
What exactly do optimisers from the very beginning of the work:
- Starter SEO audit. First you need to understand what to work on, what the site is good and what is bad. The results of SEO-audit of the site - a complete list of what prevents the web resource to go to the top of the output and get more traffic.
- error correction. All those problems indicated in the initial audit, you need to solve. For example, open the site to indexing, adjust the main mirror, fill meta tags, move important content from scripts, correct coding and adjust service files.
- Initial strategy. As soon as an optimiser gets a website in operation, he sets a separate task to develop a strategy. During the first month, he analyses the web project and finds out its goals, steps to achieve them, deadlines and possible obstacles.
- Content. Recently, more and more search engines (Google in particular) have started to talk about the priority of content over all other ranking factors. That's why from the very first month we focus on content: optimisers make technical tasks and a map of queries, on which copywriters then write texts and optimise headlines.
- External factors. Building up the link mass and registration of the site on Google Merchant Centre and Yandex.Market, as well as Google My Business (Google Maps) .
Separately about the text content: the quality of content in the promotion of the site plays not the least role, so we do not write texts just to have them. Copywriters first write the text, and then insert the keys into it. Therefore, it is useful first of all for people.
All shortcomings, errors and remarks are transformed into tasks. Each of them optimiser assigns priority depending on the impact on SEO-promotion of the site and its commercial component.
A specific list of works for each project is different. Much depends on whether the search engine optimisation of the site has been carried out before. If not, then at the initial stage the optimiser will fix a lot of technical problems. The most frequent of them:
- The presence of duplicate pages. A common mistake online shops, which occurs when the product is located in several categories at once.
- Non-working order forms. We check the functionality of application forms all the time. It will be a shame to bring interested visitors to the site, who will not be able to place an order.
- Low loading speed. Low speed negatively affects positions in search engines and profits. The chain of events may be as follows: a person opens the site -> the site loads -> still loading -> still loading -> still loading -> a person closes the site without waiting for it to load -> the site owner misses the benefit.
It's important to realise that until we fix this, we won't go any further. And we try to designate approximate terms to cut off the issue of time. AVSEO is your guide to the world of search engine optimisation.