External optimisation

External website optimisation: the key to success in Google

Does your website not bring the desired traffic?

Search engines are in no hurry to rank it?

It's time to take care of external optimisation!

Off-page optimisation is a set of measures aimed at increasing the authority of a website in the eyes of search engines with the help of high-quality links from other resources.

Advantages of external optimisation: 

• Increase in organic traffic by attracting new customers from search engines.
• Raising the website's position in search results.
• Improving the reputation of the website and brand.
• Increase in conversion and sales.

How we can help: 

• We will audit your website and determine its current state.
• We will develop an external optimisation strategy that meets your goals.
• We will select donor sites with high traffic and authority.
• We will write high-quality texts for links.
• We will place links to your website with maximum efficiency.
• We will track the results and make the necessary adjustments.
• We use only white-hat SEO methods, so your website will be safe from search engine penalties.

Contact us and we will help your website reach the top of Google!

 
What is the external optimisation of the site and how to carry it out - the two main questions that concern everyone who decided to get their own site. And it is worth noting that this is an extremely important process that strongly influences the indexation of the resource by search robots, and, as a consequence, and the influx of potential customers. So, how to conduct external SEO-optimisation of the site?

What is external site optimisation?

External site optimisation is the building up of external link mass of the site, necessary to increase its position in the search results. Roughly speaking, this process includes the search for suitable donor sites and regular placement of content on them with links to the promoted resource. 

In this linkbuilder (specialist in external optimisation), should also take into account the peculiarities of the distribution of link weight between pages. In addition, the growth of link mass should look organic: without sharp jumps, with a variety of types of backlinks. 

How the optimisation process is structured

The first thing to get acquainted with, thinking about the external optimisation of the resource, is how such a process looks like. To begin with, we determine what will be the promotion tasks:

• Optimisation for high-frequency queries;
• optimisation for low-frequency queries.

Regardless of the tasks, the goal of external search engine optimisation is only one - a natural increase in the flow of quality traffic to the site. Accelerate this process will help four stages of promotion:

1. The first stage - compiling a list of thematic keywords and queries. Creates a semantic kernel of the site, independently or with the help of specialists;
2. created list of words should be evenly distributed across the resource, harmoniously and without overspam;
3. build up the reference mass, which increases the authority of the site;
4. raises the reputation of the resource in the eyes of search engine robots.
5. The main thing in external optimisation - the principle on which it is built. The ranking of the site and issuance in the search box takes into account its popularity among other sites.

AVSEO team will be honoured to accompany your business on the path of improvement and development. Welcome to the future!